CFRE Credits Available. This session is critical to anyone who wants to take an existing corporate relationship that contributes cash to your organization and turn it into a deeper relationship, providing more cash, exposure, in-kind and member benefits to your garden. This session will provide an example of how Denver Botanic Gardens took a “transactional” relationship and turned it into a “transformational multi-year” relationship. Learn how to listen to corporate partners and not to pre-judge decisions. The concept of “mission fit” will be addressed, as well as setting boundaries and sponsor fulfillment.
This session has been approved for 1.5 CFRE Continuing Education credit hours